BTI Consulting recently released the BTI Brand Elite 2018: Client Perceptions of the Best-Branded Law Firms, which ranks the law firms with the best brand standing among general counsel and top legal decision makers. In the report, corporate counsel ranked McKool Smith in the top half of all firms recommended first to peers and colleagues for litigation counsel without prompting.

BTI Brand Elite 2018 is based solely on in-depth interviews with more than 686 corporate counsel at the world’s largest and most influential companies. BTI probed clients as to which law firms they associate with nine distinct characteristics driving the selection, consideration, and hire of new law firms. Each and every law firm included in BTI Brand Elite 2018: Client Perceptions of the Best-Branded Law Firms is the direct result of a specific unprompted client citation. For more information, please visit

With more than 175 trial lawyers across offices in Austin, Dallas, Houston, Los Angeles, Marshall, New York, and Washington, D.C., McKool Smith has established a reputation as one of America’s leading trial firms.  Since 2006, the firm has secured eleven nine-figure jury verdicts and thirteen eight-figure jury verdicts. The firm has also won more VerdictSearch and The National Law Journal “Top 100 Verdicts” over the last ten years than any other law firm in the country.  Courtroom successes like these have earned McKool Smith critical acclaim and helped the firm become what The Wall Street Journal describes as “one of the biggest law firm success stories of the past decade.”  McKool Smith represents clients in complex commercial litigation, intellectual property, bankruptcy, and white collar defense matters.

Jump to Page